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As a way for fashion designers to express their visions through a multisensory experience, film has become an important medium to portray new collections. See how NJAL (Not Just a Label)’s designers audiovisually represent themselves.
“I want to be captivated by it within the first few frames.  I expect to see arresting images, acting not posing, great sound design and excellent art direction” –Diane PernetDirectors: Marcin Kempski & Maciek Dąbrowski