SXSW (pronounced South by Southwest) is one of the largest media festivals in the USA, with more than 2,000 performances in over 90 venues. Located in Austin, Texas, SXSW is a global gathering for music, film and interactive developments. Artists like John Mayer, James Blunt, and The Flaming Lips have performed here, and every year brings out the next level of innovation in cinema and digital media. The festival has been held for the past 26 years, starting out as a small regional music scene and growing to more than 12,000 registrants in 2012.
Join us this year as we cover events live and share the newest discoveries in music, fashion, film and more! Watch closely for the keynote speech delivered by Bruce Springsteen on 15. March.