Share |

Fashion stars fight against counterfeits

 
More Than 75 Designers—from Diane von Furstenberg and Tommy Hilfiger to Ralph Lauren and The Row—Join YOU CAN’T FAKE FASHION Campaign; New Collection Previewed At Mercedes-Benz Fashion Week
NEW YORK, NEW YORK. – February 8, 2012 – eBay, the world’s largest online marketplace and a leading destination for fashion, and the Council of Fashion Designers of America (CFDA) announce the return of YOU CAN’T FAKE FASHION, a campaign to raise awareness against counterfeits and celebrate original design. Following a sold-out summer edition, eBay and CFDA will introduce a new collection of original tote bags, with more than 75 designers each customizing a tote as one-of-a-kind. The collection will be previewed at a Mercedes-Benz Fashion Week exhibit at Lincoln Center beginning February 9. 
• 75+ participating designers including Diane von Furstenberg, Ralph Lauren, Tommy Hilfiger, The Row
• Collection includes one-of-a-kind totes and limited-edition of standard totes in four styles
• Available at fixed, “Buy It Now” prices
• On sale starting March 20, exclusively on eBay
• All proceed benefit the CFDA Foundation
With a designer handbag sold every 16 seconds, eBay is committed to providing a safe and secure online shopping experience and combating the sale of counterfeits. Visit ebay.com/youcantfakefashion.
Participating Designers:
• Alabama Chanin
• Alexis Bittar
• Badgley Mischka
• Band of Outsiders
• BCBGMAXAZRIA
• Betsey Johnson
• Billy Reid
• Blake Mycoskie
• Brian Wolk and Claude Morais of RUFFIAN
• Carlos Falchi
• Carmen Marc Valvo
• Catherine Malandrino
• Charlotte Ronson
• Chris Benz
• CHRISTIAN COTA
• Costello Tagliapietra
• Dana Lorenz, FENTON/FALLON
• David Meister
• David Yurman
• Dax Gabler
• Deborah Lloyd for kate spade new york
• Diane von Furstenberg
• Doo.Ri
• Erin Fetherston
• Foley + Corinna
• Francisco Costa, Calvin Klein Collection
• Fred Allard for Nine West
• Gilles Mendel for J. Mendel
• Gregory Parkinson
• Herve Leger by Max Azria
• HOUSE of WARIS
• Jessie Randall for Loeffler Randall
• JOHN VARVATOS
• Joy Gryson
• Judith Leiber
• Julie Chaiken for CHAIKEN
• Kenneth Cole
• L’Wren Scott
• Lela Rose
• Libertine
• Lorraine Schwartz
• Milly by Michelle Smith
• Monica Botkier for Botkier
• Monique Péan
• Nanette Lepore
• NARCISO RODRIGUEZ
• Nicole Miller
• pamella roland
• Peter Som
• Philip Crangi for Giles and Brother
• Prabal Gurung
• Rachel Roy
• Rafe Totengco
• rag & bone
• Ralph Lauren
• Rebecca Minkoff
• Rebecca Taylor
• Robert Geller
• Rodarte
• ROGAN/LOOMSTATE
• Shipley & Halmos
• Stephen Burrows
• Stephen Dweck
• Steven Alan
• The Row
• Thom Browne
• Tibi New York
• Tommy Hilfiger
• Tory Burch
• Tracy Reese
• Trina Turk
• Vena Cava
• Vivienne Tam
• Yeohlee Teng, YEOHLEE
• Yigal Azrouël
• Zero + Maria Cornejo
Key Quotes:
“Fighting counterfeits is a critical issue to the CFDA, eBay and the fashion industry at large,” said CFDA CEO Steven Kolb. “We continue to collaborate with eBay on this bold campaign to educate shoppers on the dangers of counterfeits, raise awareness of our mutual dedication to the fight against fakes and emphasize the importance of original design.”
“We hope broader awareness will help fight counterfeits and the harm they cause, and eBay is proud to partner with the CFDA on the second iteration of this campaign,” said Alan Marks, eBay’s Senior Vice President of Global Communications. “Counterfeits not only are illegal, they also damage brand owners, frustrate shoppers and undermine consumer confidence. eBay invests substantial resources to help provide millions of consumers a trusted, confident marketplace experience; this campaign is another example of our commitment to being a leading industry voice in the fight against counterfeits.”
 
 
http://eBay.com/youcantfakefashion
 
 


jádu
view counter
Webové aplikace by iQuest s.r.o.